BAS 291 Retail Management

The course examines retail structure, merchandising, promotions, store control, and decision. We will identify fundamental principles of store organization, consumer behavior, and customer service. It will include retailing trends, opportunities, and problems.
Date:
2015
Primary Material Type:
Syllabus
Institution:
Elizabethtown Community and Technical College
Project Name:
Online2Workforce
TAACCCT Round:
2
Subjects:
BAS 291 Retail Management

Industry / Occupation

Industry Partner:
Elizabethtown Community & Technical College - Review and Support
Industry Sector:
Developmental Education
Occupation:
Management Occupations (11-0000)

Education / Instructional Information

Instructional Program:
Business, Management, Marketing, and Related Support Services (52)
Credit Type:
  • Credit
Credential Type:
  • Associate Degree
Educational Level of Materials:
  • 1st year Community College or equivalent
  • 2nd Year Community College or equivalent
Time Required:
15 Weeks
Language:
English (United States)
Interactivity Type:
Active - requires user to respond to prompts, questions, etc.
Quality Rubric:
Other
Quality Note:
Course Created through a board to determine competencies and objectives. Once course was developed it was peer reviewed by 3 reviewers before being sent to QA for the official evaluation by 3 specialty reviewers.
Quality of Subject Matter was assured by:
  • Consultations during development of instructional materials
  • Participation as an ongoing member of team developing the instructional materials
  • Conducting an evaluation of the instructional materials and providing a report
  • Using an approved rubric to conduct the evaluation of the instructional materials and providing a report
Quality of Online/Hybrid Course Design assured by:
  • Quality Matters
  • Quality Online Learning and Teaching (Cal State University)
  • Quality Scorecard (Online Learning Consortium)
  • Industry Standard Quality Rubric; Custom Quality Rubric
  • Expertise of Project's Instructional Designers
  • Other Rubric
Course Note:
BAS 291 Retail Management

Accessibility

Accessibility Features:
  • Text Access - Text to Speech
  • Text Adjust - Compatible
  • Text Adjustment - Adjust Font and Colors
  • Reading Layout - Reflow the Text
  • Reading Layout - Page numbers match printed material
  • Reading Layout - Reflow the Text
  • Reading Order - Digital resource layout
  • Structural Markup - Navigation Text
  • Structural Markup - Lists
  • Structural Markup - eReader application
  • Table Markup
  • Hyperlinks Rendered As Active
  • Colors Compatible With Assistive Technology
  • Contrast Ratio of at Least 4.5:1.
  • Language - Markup
  • Language - Passage Markup
  • Non-Decorative Images Have Alt Text
  • Decorative Images Marked With Null Alt Text
  • Complex Images, Charts, and Graphs Have Text Descriptions
  • Synchronized Text Track
  • Transcript Provided With Audio Content
  • Audio/Video Delivered Via Media Player
  • Non Flickering Content
  • STEM Content (e.g. Mathematics, Chemistry) Markup
  • STEM - Notation markup
  • Interactive - Keyboard
  • Interactive - Markup
  • Interactive - Text prompts

Copyright / Licensing

Primary License:
Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.