MKT 151 Principles of Customer Service

This course builds and maintains the critical skills and understanding necessary to be a dynamic and successful member of today's rapidly growing service economy. Students will gain insight into customer behavior and attitudes and will develop strategies to create positive customer relationships encountered in various situations on the job.
Primary Material Type:
Online Course
Hawaii Community College

Industry / Occupation

Industry Partner:
Hawaii County Workforce Investment, Big Island Workplace Connection, State and county economic development boards.
Industry Sector:
Professional, Scientific, and Technical Services (54)
Office and Administrative Support Occupations (43-0000)

Education / Instructional Information

Credit Type:
  • Credit
Credential Type:
  • Certificate
  • Associate Degree
Educational Level of Materials:
  • 1st year Community College or equivalent
  • 2nd Year Community College or equivalent
Interactivity Type:
Presentation only - requires user to navigate through content.
Quality of Subject Matter was assured by:
  • Consultations during development of instructional materials
Quality of Online/Hybrid Course Design assured by:
  • Expertise of Project's Instructional Designers
Course Note:
Business Education and Technology

Copyright / Licensing

Primary License:
Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.