Title: Module 3 Introduction: (CU3 M3) New Trends
Course: SkillsCom BA 223 16.0 > Section: Credit Unit 3 Module 3 - New Trends

This Module will look at some of the latest trends in marketing, including the use of social media and the movement toward greater social responsibility.

Module Outcome:

- Demonstrate how marketers communicate using updated communication model that incorporates buzz marketing activities and new social media.