Title: Module Introduction: (CU4 M2) Introduction to Product Design & Development
Course: SkillsCom BA 101 16.0 > Section: Credit Unit 4 Module 2

In this Module, we're going to be talking about how to brainstorm, evaluate, and produce new products. To survive in a competitive market, you have to be innovative and never settle for good enough. Even once you've developed a successful and popular product you should still keep looking for ways to improve on it. If you don't find a way, someone else will!

Watch the Video below to get a brief introduction of this Module.

Module Outcomes:

- Define commonly used business and economics terminology.
- Describe the functional areas of any business organization.
- Explain revenues, expenses, and how profit is derived.
- Differentiate between objectives, strategies, tactics, and operations.
- Describe the components of a business plan.
- Prepare a basic business plan.
- Explain the importance of ethics in business.