Title: Module Introduction: (CU2 M2) Introduction to Ethics and Social Responsibility
Course: SkillsCom BA 101 16.0 > Section: Credit Unit 2 Module 2

As we've seen, economics is incredibly important in helping us determine how markets work. Among other things, it helps us understand how prices are determined, how a nation's overall productivity is improving, and how money is used. It's all very mathematical in its approach to decision making and is crucial to help maximize profits, but there's another side businesses need to consider.

For the greater good of their employees, communities, and their own longevity, businesses also need to make decisions that are ethical and socially responsible. This can get into some sticky territory because not all ethical decisions are black and white. There are a lot of rules and laws that help guide ethical conduct, but every situation is different.  Sometimes there is no "right" answer, and sometimes just following the rules isn't enough if you want to demonstrate good ethical behavior.

This is a fun module because we'll get to hear some stories about questionable behavior, and you'll get to develop your own opinions on some tricky ethical situations.  Start here with this brief module introduction video.

Module Outcomes:

- Define commonly used business and economics terminology.
- Describe the functional areas of any business organization.
- Explain revenues, expenses, and how profit is derived.
- Differentiate between objectives, strategies, tactics, and operations.
- Describe the components of a business plan.
- Prepare a basic business plan.
- Explain the importance of ethics in business.