Title: Module Introduction: (CU4 M3) Introduction to Operations Management
Course: SkillsCom BA 101 16.0 > Section: Credit Unit 4 Module 3

Operations management is a broad aspect of business. It's the complementary piece to marketing when it comes to getting your product produced and sold. Whereas marketing is more customer focused by nature (understanding customer needs and communicating product information to customers), operations management is more focused on the product itself. It's all about getting it built, from raw material to finished product. The responsibilities primarily focused on customers fall to the marketing department, while those focused on product production fall to the operations department.

Watch the Module introduction video to get a better idea of what we'll be learning.

Module Outcomes:

- Define commonly used business and economics terminology.
- Describe the functional areas of any business organization.
- Explain revenues, expenses, and how profit is derived.
- Differentiate between objectives, strategies, tactics, and operations.
- Describe the components of a business plan.
- Prepare a basic business plan.
- Explain the importance of ethics in business.