Title: Class Outline 13
Course: KVCC BUS203 > Section: Class Outlines

Chapter 8 Part 1

1.      Pride Systems Scenario

2.      What is a Social Media Information System SMIS?

a.      Social Media overview

b.      Social Media in business

c.      Communities

3.      Roles of SMIS

a.      Social Media Providers

i.           Growth in providers

ii.           Advertising

b.      Users

i.           Stats pg 207

ii.           In house platforms

c.      Communities

i.           How communities work

ii.           Viral Hooks

4.      SMIS Components

a.      Hardware

b.      Software

c.      Data

i.           Content Data

ii.           Connection Data

d.      Procedures

e.      People

5.      SMIS Advances Organizational Strategy

a.      Dynamic nature

b.      Sales and marketing

i.           Social CRM

c.      Customer Service

d.      Inbound and Outbound Logistics

e.      Manufacturing and operations

i.           Crowdsourcing

ii.           B2C

iii.           B2B

f.       Human Resources

6.      Connecting the machines

7.      Increase of social capital

a.      Capital - investment of resources for future profit

i.           Traditional

ii.           Human

iii.           Social

1.      Information

2.      Influence

3.      Social Credentials

4.    Personal Reinforcement

Attached Files: | - KVCC BUS203_BusinessSysInt_Outline 13.pdf