Title: Unit 5 Glossary
Course: SLF 130 Marketing Practices for the Small Business > Section: SLF 130 Marketing Practices for the Small Business

Unit 5 Glossary

Terms

Term | Definitions
brand | any name, term, design, style, words, symbols or any other feature that distinguishes the products and services of one seller from another. A brand is initially created and developed by a business ...
SCORE | a counseling group which is part of the SBA. It is made up of experienced volunteers who mentor aspiring business owners.
Small Business Administration (SBA) | a government entity dedicated to assisting small businesses succeed. The SBA website is informative and helpful.