Course: BUS 278 How to Start a Green Business

Reading

Reading Assignment

Read the following readings and chapters:

Read Starting Green by Croston, Glenn PHD., Preface p. xi –xviii “How to Join the Great Green Upswing”

"How to Succeed in Green Business without Really Trying" and "Providing the Road Map".

Read Starting Green by Croston, Glenn PHD, Chapter 1: “Welcome to the Revolution”, p. 1 –28.

Read Nickels, William G., Understanding Business. Part 1: Business Trends: Cultivating a Business in Diverse, Global Environment p. 1 -7,
Ethical Decisions p. 14, The Competitive Environment p. 16, The Social Environment p. 17 -18,  Thinking Green p. 20.

Click here to read an article about small business by the Small Business Administration, Office of Advocacy.