Title: Quiz 2
Course: AGR 210 Agricultural Marketing - Fall 2014 > Section: AGR 210 Agricultural Marketing - Fall 2014

Q: What are the major categories of traditional agribusiness activities?
- Production and Marketing
- Production, Processing, and Distribution
- Planting and Harvesting
- Production, Harvest, Wholesale, and Retail
A: Production, Processing, and Distribution

Q: Another name for Agricultural Processing is:
- Marketing
- Post-harvest management
- Harvesting
- Shipping and Sales
A: Post-harvest management

Q: The top two agricultural commodities by production in the United States are?
- Corn and Soybeans
- Corn and Wheat
- Soybeans and Canola
- Potatoes and Cotton
A: Corn and Soybeans

Q: For every 10°C increase in the temperature, storage life of agricultural commodities is reduced by:
- Half
- Ten times
- Two to four times
- None of the above
A: Two to four times

Q: Which of the following is not a benefit of the packaging process:_
- Protection from the environment
- Regulation of temperature
- Protection from gases like CO2 and O2
- Prevention of physical damage and compression
A: Regulation of temperature

Q: Which of the following is the most common marketing channel for agricultural products:
- Producer –> Consumer
- Producer –> Retailer –> Consumer
- Producer –> Wholesaler –> Retailer –> Consumer
- Producer –> Intermediary –> Wholesaler –> Consumer
A: Producer –> Wholesaler –> Retailer –> Consumer

Q: Which of the following is a common chemical supplementary treatment used to promote ripening in fruits?
- Methane
- Ethane
- Butane
- Ethylene
A: Ethylene

Q: Up to what percentage of fruits and vegetables get damaged during the post-harvest period in developing countries?
- 20 percent
- 30 percent
- 40 percent
- 50 percent
A: 50 percent

Q: Which of the following two environmental factors are the most important to control during the post-harvest management of agricultural produce?
- Light and relative humidity
- Temperature and relative humidity
- Light and high levels of CO2
- Temperature and light
A: Temperature and relative humidity

Q: An agricultural commodity has an optimum post-harvest storage temperature recommendation of 10 degrees Celsius at which it has a storage life of 20 days. If the storage temperature was changed to 20 degrees Celsius, for how many days do you think the agricultural commodity could be stored for?
- 5-10 days
- 10-15 days
- 2-3 days
- None of the above
A: 5-10 days

Q: What percentage of fruits and vegetables get damaged during the post-harvest period in developed countries
- 0 percent
- 5 to 25 percent
- 20 to 50 percent
- 5 to 10 percent
A: 5 to 25 percent

Q: When an enterprise succeeds in selling its product into its target market, this is referred to as:
- Efficient marketing
- Market penetration
- Market discovery
- Successful marketing
A: Market penetration